Thelighthousemarket.com |
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The Lighthouse market's Produce Fresh Daily |
| It's no surprise that
the fruit and vegetables group is first and foremost in the new Canada's
Food Guide in terms of daily servings. Rich in vitamins, minerals,
antioxidants and fiber, fruit and vegetables are a veritable long-term
health insurance policy. Brimming with color and flavor, most have the
added benefit of being low in calories and fat. With the new Canada’s Food Guide and its targeted approach to healthy eating, the 5 to 10 a day program launched a campaign entitled MY Fruit & Veggies. This program has been developed to support the focus of the Food Guide related to fruits and vegetables and to aid Canadians in improving their diets to include the recommended daily number of servings. |
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| Fresh
fruits and vegetables are living, breathing organisms and need tender
loving care at all stages in your operation. Inconsistencies in the
storage of fresh produce, such as lack of refrigeration result in
shortened shelf life and decrease of quality. This can result in
consumer dissatisfaction with a corresponding challenge for marketing of
fresh fruits and vegetables. Providing a tool to increase the awareness and education of fresh produce handlers will help maintain the quality of your fresh produce and increase customer satisfaction.
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